Field | Description |
Lead Name
|
This column displays the lead’s full name.
|
Title
|
This column displays the lead's title (for example, CEO or Contracts Administrator).
|
Description
|
This column displays additional text describing the lead.
|
Company
|
This column displays the name of the lead's current employer.
|
Email Address
|
This column displays the lead's email address.
|
Owner
|
This column displays the name of the employee at your
firm who is associate with this lead as its "owner."
|
Source
|
This column displays the source of the lead (for example, the name of a specific conference or member list).
|
Status
|
This column displays the lead's status (for example, New or Qualified).
|
Status Reason
|
This column displays the reason for the lead's status.
For disqualified leads, this column could explain why the lead was disqualified.
|
Address
|
This column displays the lead's street address, city, state, and zip code. The report shows this information in a single column.
|
Website
|
This column displays the lead’s company Web site address.
|
Type
|
This column displays the type of lead industry (for example, Schools or Health Care).
|
Rating
|
This column displays the rating of the lead's level of interest: Hot, Warm, or Cold.
|
Business Phone
|
This column displays the lead's business telephone number.
|
Business Fax
|
This column displays the lead's business fax number.
|
Mobile
|
This column displays the lead's cellular telephone number.
|
Home
|
This column displays the lead's home telephone number.
|
Pager
|
This column displays the lead's pager telephone number.
|
Marketing Campaigns – Name
|
This column displays the name of the marketing campaign.
|
Marketing Campaigns – Number
|
This column displays the numeric identifier for the marketing campaign.
|
Marketing Campaigns – Status
|
This column displays the status of the marketing campaign: Active or Inactive.
|
Marketing Campaigns – Type
|
This column displays the type of marketing campaign (for example, Webcast, Direct Mail, or Seminar).
|
Marketing Campaigns – Launch Date
|
This column displays the marketing campaign's launch date.
|
Marketing Campaigns – End Date
|
This column displays the marketing campaign's ending date.
|
Activities – Completed
|
The activity can be Pending or Completed.
|
Activities – Type
|
This column displays the activity type (for example, Phone Call, Meeting, or Email).
|
Activities – Subject
|
This column displays a brief description of the activity (for example, Initial Consultation, Planning Meeting, Customer Lunch, or Follow-up Visit).
|
Activities – Date
|
This column displays the date and time that the activity occurred or is scheduled to occur.
|
Activities –
Client
|
This column displays the name of the
client associated with the activity.
|
Activities – Contact
|
This column displays the contact associated with the activity. The contact can be a participant in the activity, or the activity can be a task your
firm undertakes for the contact.
|
Files – Description
|
This column displays a brief description of the file or Web address (URL).
|
Files – File Path
|
This column contains one of the following:
-
The complete path for an external file. This path includes the file name and extension. If you preview the report, you can click the file path to open the file.
-
The address (URL) for a Web site, intranet site, file transfer (FTP) site, and so on. If you preview the report, you can click the file path to go to that address.
|
Files – Graphic
|
This column contains a
Y or
N (yes or no) to indicate whether or not the file is a graphic file.
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